Much of human activity is rooted in fundamental business principles such as value creation, resource allocation, negotiation, and collaboration. These principles provide an essential framework that guides decision-making, fosters cooperation, and drives progress across nearly every domain of human endeavour. When preparing young people for career success, it is sensible to equip them with a strong foundation in business knowledge.
Simply put, no education is truly complete without a grounding in business fundamentals. One of the most effective ways to help careers flourish is to integrate the language of business with other career-specific skills. For example, combining law or engineering with an MBA opens up entrepreneurial opportunities, while pairing business acumen with carpentry skills paves the way for a thriving business enterprise. In a society where everyone engages with business — whether as a consumer, employee, or innovator — it is essential to understand core concepts such as marketing and sales, operations, supply chains, and finance.
Leadership by Design’s course in basic business is called Pursue Business. Workshops offered through Pursue Business are led by experienced practitioners. Below is a brief overview of selected Pursue Business sessions.